Menu visibility control

Video

Events

Startup Surgery

Most Recent

Tech City Voices

When AI discriminates, are you legally prepared?

Need to Know

Therapist bots: AI and mental health

News

Startup Weekly: Desolenator wins Pitch@Palace 7.0, Startupbootcamp IoT calls for applications and more

Press Releases

Peer-to-peer lender Kuflink receives full FCA authorisation
Mention Me win best tech startup award at Drapers Digital Festival
GamCrowd officially launches the first ever Gambling Tech Week as part of London Tech Week

Playbrush raises £500,000 seed round for kid’s smart toothbrush device

Playbrush
twitterlinkedinFacebookgoogle_plustwitterlinkedinFacebookgoogle_plus

Playbrush, a smart device that transforms children’s toothbrushes into a video game controller, has landed £500,000 in seed funding from angel Hansi Hansmann.

The device, which seeks to encourage children to brush their teeth for at least two minutes a day, enables them to control games on a smartphone or tablet using their brushing movements.

Paul Varga, CEO of Playbrush, spoke about why he decided to launch the product: “I was inspired by my godson who would not brush his teeth properly, just watching brushing videos on an iPad with a stationary toothbrush.

The smart home revolution: Will it ever happen?

“Playbrush was the perfect way to encourage him to see the benefit of moving the toothbrush around his mouth,” added the CEO.

The company says it will use the funds to scale distribution and enhace its online marketing efforts.

Additionally, the startup will also use the funds to aid the development of games and feedback apps to build a platform for kids’ daily tooth brushing.

Currently, Playbrush has two games: Utoothia – focused on getting children to brush specifically in the right areas for the right amount of time – and Utoothia Sky, designed for younger children to help them become independent brushers.

Enter your email address to receive updates straight to your inbox

* indicates required
Send me news on...
twitterlinkedinFacebookgoogle_plustwitterlinkedinFacebookgoogle_plus

Editor's picks

AI robot

When AI discriminates, are you legally prepared?
posted 20 mins ago

AI chatbots mental health

Therapist bots: AI and mental health
posted 22 hours ago

Startup Weekly

Startup Weekly: Desolenator wins Pitch@Palace 7.0, Startupbootcamp IoT calls for applications and more
posted on April 28, 2017

Henry Bennett

PropTech startup YourWelcome raises £1m to help Airbnb hosts
posted on April 28, 2017

people with tech

£94m in UK tech investment, Uber’s sick pay u-turn, a chameleon car and more in The Week in Tech
posted on April 28, 2017

Richard Goold AI jobs

Tech chats: AI’s impact on jobs with EY’s Richard Goold
posted on April 27, 2017